Software App Schema Generator
A software app schema generator writes SoftwareApplication structured data for an app's page. Enter the app name, price, category and operating system, and this free tool writes valid JSON-LD. Google requires a rating or a review for this feature, so the tool includes those fields and reminds you to use only real ratings shown on the page.
Add VideoGame only together with another type.
For a free app, set price to 0.
Must be one of Google\'s supported types.
Ratings and reviews ↓
Only add ratings and reviews that real people gave and that are shown on the page. Don't invent them.
Generated JSON-LD
What is a software app schema generator and when should you use it?
SoftwareApplication structured data describes a downloadable desktop program, mobile application, or web-based software suite: its name, price model, operating system compatibility, application category, and genuine customer feedback. Google requires a valid AggregateRating or Review entity along with offer pricing for rich snippet eligibility in search results. To complete your software platform's technical SEO architecture, establish developer entity trust with the Organization Schema Generator, format official product profiles using the Product Schema Generator, and provide installation workflows via the How-To Schema Generator. Address customer licensing queries with the FAQ Schema Generator, review return guarantees with the Merchant Return Policy Schema Generator, and model developer profiles using the Profile Page Schema Generator. Validate required properties with the Schema Property Completeness Checker, sanitize your payload with the JSON-LD Syntax Checker, analyze competing SaaS markup using the Schema Extractor, and discover our full catalog of Schema Markup Tools.
How do you use it?
- Choose the app type.
- Enter the name, price, category and operating system.
- Add the real average rating and count, or one real review.
- Copy the code and test it.
Working on a comprehensive technical audit? Browse all free SEO tools to discover the next step in your workflow, or contact our technical support team if you require a specialized custom utility.
Result interpretation & practical applications
When evaluating the output of the software app schema generator, review the parsed metrics against your specific site architecture. Outputs are formatted for direct implementation into your HTML source, web server configuration, or Google Search Console audit files.
Always inspect generated values for contextual nuance. Automated tools highlight structural patterns, but manual verification confirms that technical directives align with your overarching SEO strategy.
Technical rules and limitations
- Required: name, offers.price, and a rating or review.
- For a free app, set price to 0.
- Ratings and reviews must follow Google's review snippet guidelines.
- applicationCategory must be one of Google's supported types.
- VideoGame alone isn't shown; use it together with another type.
Google's Software app structured data documentation and its review snippet guidelines.
Common mistakes and troubleshooting
- Inventing a rating to meet the requirement.
- Leaving the price empty for a free app instead of 0.
- Using a category that isn't on Google's list.
- Using VideoGame as the only type.
No tool can promise how a search engine will crawl, index, or rank your pages. This tool generates and validates code against documented technical specifications; you determine where to deploy it, and you should always test changes on staging environments first. Google publishes extensive guidelines in Search Central on evaluating third-party SEO tools and advice. Learn more about our technical testing standards on our about us page, or explore full site audits on our pricing page.
Related free tools & workflows
Browse all Schema Markup & Structured Data Tools →Technical SEO Audit Workflows
Indexability & Crawling
Redirects & HTTP Headers
Authoritative Technical Documentation & Standards
This tool executes logic aligned with official technical documentation and search engine webmaster standards:
- Google Search Central Software App schema guide
Google Search Central: Software Application Structured Data
Primary engineering source and technical documentation.
- Schema.org SoftwareApplication documentation
Schema.org: SoftwareApplication Entity Specifications
Primary engineering source and technical documentation.
Software App Schema Generator questions
My app has no ratings yet. What should I do? ↓
Leave the markup out until real ratings are shown on the page. Don't invent them.
How do I mark a free app? ↓
Set the price to 0.
Which category should I pick? ↓
The one from Google's list that describes your app best.
Is this tool free? ↓
Yes. It is completely free to use and requires no registration or subscription.
Does this tool visit my website or store my files? ↓
No. It executes entirely in your local browser runtime. Your inputs and results are never stored or logged on our servers.
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