Internal Link Counter
An internal link counter counts and sorts the links in a page's HTML. Paste your page and its URL, and this free tool splits links into internal, external, same-page and other types, shows each link's anchor text and rel values, and flags links Google may not be able to follow, such as a elements with no href.
This tool checks the HTML you paste. It does not visit your page, run your scripts or see your CSS.
Notes & Link Review Items:
| # | Target (href) | Type | Anchor Text | Anchor Source | Rel Values | Review Notes |
|---|
What is a internal link counter and when should you use it?
Links connect your pages and help both people and search engines find them. Counting them shows whether an important page is linked from the right places and what words those links use. This tool only counts; it doesn't say how many links a page should have. Check your headings with the Heading Structure Checker, inspect image links with the Image Alt Text Checker, analyze destination URLs with the URL Parser, or clean campaign tags with the Tracking Parameter Remover.
How do you use it?
- Paste your HTML and the page's URL.
- Choose your options.
- Press Count.
- Review the notes and the anchor text column.
Working on a comprehensive technical audit? Browse all free SEO tools to discover the next step in your workflow, or contact our technical support team if you require a specialized custom utility.
Result interpretation & practical applications
When evaluating the output of the internal link counter, review the parsed metrics against your specific site architecture. Outputs are formatted for direct implementation into your HTML source, web server configuration, or Google Search Console audit files.
Always inspect generated values for contextual nuance. Automated tools highlight structural patterns, but manual verification confirms that technical directives align with your overarching SEO strategy.
Technical rules and limitations
- Generally, Google can only crawl a link that is an a element with an href attribute.
- Links such as href="javascript:..." are not recommended.
- Anchor text is the visible text of a link; for an image link, the alt text is used.
- Google gives "Click here" and "Read more" as examples of weak anchor text.
These guidelines come from Google's link best practices and the WHATWG HTML specification for hyperlinks.
Common mistakes and troubleshooting
- Using buttons or scripts instead of a elements with href.
- Linking with "click here".
- Linking an image with no alt text.
No tool can promise how a search engine will crawl, index, or rank your pages. This tool generates and validates code against documented technical specifications; you determine where to deploy it, and you should always test changes on staging environments first. Google publishes extensive guidelines in Search Central on evaluating third-party SEO tools and advice. Learn more about our technical testing standards on our about us page, or explore full site audits on our pricing page.
Related free tools & workflows
Browse all Advanced On-Page SEO Tools →Technical SEO Audit Workflows
Indexability & Crawling
Redirects & HTTP Headers
Authoritative Technical Documentation & Standards
This tool executes logic aligned with official technical documentation and search engine webmaster standards:
- Google Search Central crawlable links documentation
Google Search Central: Making Links Crawlable
Primary engineering source and technical documentation.
- WHATWG HTML Hyperlinks specification
WHATWG HTML Living Standard: Hyperlinks and Anchor Elements
Primary engineering source and technical documentation.
Internal Link Counter questions
How many internal links should a page have? ↓
This tool doesn't set a number; it counts what is in your HTML.
Why do I need the page URL? ↓
To tell which links stay on your site.
Does it follow the links? ↓
No. It only reads the HTML you paste.
Is this tool free? ↓
Yes. It is completely free to use and requires no registration or subscription.
Does this tool visit my website or store my files? ↓
No. It executes entirely in your local browser runtime. Your inputs and results are never stored or logged on our servers.
Ready for the next step in your audit?
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